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Feature Tour®

Enhance your margins by showcasing each vehicle's unique story.

A powerful new way to differentiate and personalize your inventory beyond price:

  • Reduces margin erosion by helping consumers understand the true unique value of each vehicle

  • Keeps shoppers on your VDPs longer and eliminates the need to leave your website to research vehicle information

  • Showcases features and content in a rich, easy-to-understand multi-media format with OEM-approved, interactive explainer content

  • Intuitive design enables shoppers to quickly access features of interest based on their unique preferences




Our Award-Winning Technology Suite Includes:

Sales AI
Advanced conversational AI that delivers personalized engagement at scale

Service AI
Grow service revenue with automated outreach and personalized communication

F&I Pursuit
Post-sale retailing that drives incremental F&I revenue for your dealership

360° WalkArounds®
Interactive exterior and interior walkarounds and still images

Video Tour
A cost-effective way to add full-motion narrated video walkarounds to your vehicle listings

Background Removal
Make your vehicles shine by removing unsightly, inconsistent backgrounds.

gary_rome2"Impel enables us to deliver a better online shopping experience, and that’s led to a 23% increase in time spent on VDPs and 36% more lead submissions. It’s also what sets us apart from other dealers in the area."

- Tim Ferreira  |  eCommerce and Parts Director